Cold Email Book 1: 'The Cold Email Manifesto' by Alex Berman & Robert Indries
The full title of the books is: "The Cold Email Manifesto: How to fill your sales pipeline, convert like crazy and level up your business in 90 days or less".
Summary:
The Cold Email Manifesto is a book written by two major pillars in the cold email game: Alex Berman & Robert Indries. Together, they became the top influencers in this topic.
Alex Berman YouTube channel is the number #1 channel solely dedicated to cold email with more than 87,000 subscribers. In B2B, it's massive!
Is it cold email specific?
This book focus on cold email and covers pretty much everything about the topic like email deliverability, open rates and reply rates.
How useful in 2024?
The book was released on May 15, 2022 and is therefore the most recent book published on the cold email topic.
Consequently, the book is on point with the current state of cold emailing and how competitive it has become.
Reviews on Amazon: 4.6 out of 5
From my research, it's the highest rated book talking about cold email on Amazon.
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Price: $5.66 for paperback
You can get it cheaper or free if you go with the Kindle version.
Cold Email Book 2: 'The Cold Email Playbook' by Kwesi Sakyi-Gyinae
The full title is: "The Cold Email Playbook: The Simple Proven 5 Step Cold Email System That Can Help You Get More Clients in 90 Days".
It's a similar title than Cold Email Manifesto (which has been released later than The Cold Email Playbook).
Summary
I read this book and briefly talked with his author. The book gives actionable tips about cold emailing, especially on setting up a strong cold email strategy.
Is it cold email specific?
Yes, it only talks about cold email.
How useful in 2024?
The book was released on July 12, 2018 and is 83 pages long, super actionable!
The tips in the book are still relevant although many changes happened in terms of email deliverability since then. It might be a bit off track on this part.
Reviews on Amazon: 4.5 out of 5
It's the second highest rated book about cold email on Amazon.
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Price: $6.19 for Kindle
Cold Email Book 3: 'Grow your business with cold emails' by Jeremy Chatelaine
The full title of the book is: "Grow your business with cold emails: Everything you need to know about cold emails to get an avalanche of responses".
Summary
Jeremy Chatelaine is the Founder & CEO of Quickmail, a cold email software. This book was probably written to support the growth of his B2B SaaS but also to share all his learning and the ones from his clients back then.
Is it cold email specific?
This book focus on cold email yes.
How useful in 2024?
The book was released on June 21, 2015 so it's quite outdated on many aspects. Google & Outlook algorithms changed since then so some of the advices in the book might not work.
Reviews on Amazon: 4.4 out of 5
It's the third highest rated book about cold emailing on Amazon.
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Price: $17.90 for paperback & $8.71 for Kindle Price
Cold Email Book 4: 'Sell Futures, Not Features' by Michael Killen
The full title is: "Sell Futures, Not Features: How anyone can uncover hidden benefits to any product or service, so desirable and compelling that you can't help but sell more".
Summary
I love the title of this book, SaaS salespeople can relate straight to it! It's a great book about how to structure your offer and value proposition in general.
Is it cold email specific?
It's not cold email specific, it talks about broader topics and is quite tech related.
How useful in 2024?
The book was released on April 13, 2022 and is 255 pages long which is massive for such a small initial topic.
Reviews on Amazon: 4.5 out of 5
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Price: $12.99 for paperback & $0.95 for Kindle
Cold Email Book 5: 'Warm Email Prospecting' by Ed Gandia
The full title is: "Warm Email Prospecting: How to Use Short and Simple Emails to Land Better Freelance Writing Clients".
Summary
This book so much ahead of its time, it talks about warm sales outreach before it was even a thing (it's not a thing yet in my opinion). From my prospecting is the best form of outbound.
We wrote about the difference between cold email vs warm email so I relate a lot to this book.
Is it cold email specific?
Cold email is not warm email per se, so not every concepts in this book can be applied to cold email. It's also a book destined for freelancers.
How useful in 2024?
The book was released on March 31, 2016 and is 51 pages. It's a very concise and actionable book.
Considering its release date, I'd say that it misses some fundamental concepts around Social Selling with LinkedIn or Twitter for example.
Reviews on Amazon: 4.3 out of 5
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Price: $9.01 on Kindle
Cold Email Book 6: 'Fanatical Prospecting' by Jeb Blount
The full title is: "Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling".
Summary
Jeb covers prospecting on every aspect. The problem when you cover everything is that you cover anything, not this time, Jeb did a great job as compacting all the required informations.
Is it cold email specific?
It's not cold email specific, cold email is only 1/4 of the book.
How useful in 2024?
The book was released on September 29, 2015 so when it comes to cold email, it's outdated on multiple aspects. Prospects react differently to cold email in 2022 compare to 2015, the deliverability game has changed, etc.
Reviews on Amazon: 4.7 out of 5
Most reviews come from the years following the book release.
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Price: $17 for the Kindle version
Cold Email Book 7: 'The Ultimate Sales Letter' by Dan S Kennedy
The full title is: "The Ultimate Sales Letter 4Th Edition: Attract New Customers. Boost your Sales."
Summary
I don't know you but when I head the word Letter for sales prospecting, it reminds me the pre-internet. The book gives strong concepts about sales prospecting but is not actionable with the current state of online business.
Is it cold email specific?
It is not cold email specific.
How useful in 2024?
The book was released on January 31, 2011 so it's definitely off track to the rise of Social Selling for example and how it can be combined with cold email.
Reviews on Amazon: 4.6 out of 5
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Price: $9.99 for paperback
Cold Email Book 8: 'Outbound Sales', No Fluff by Ryan Reisert
The full title is: "Outbound Sales, No Fluff: Written by two millennials who have actually sold something this decade".
Summary
This book is all about actionable tips and no BS about this dark magic called Outbound Sales. The book focus on what works today not in the 80°s, 90°s or early 2000s like most books in the field.
Is it cold email specific?
It is not cold email specific, it also talk about cold call for example.
How useful in 2024?
The book was released on December 4, 2017, anything cold email related might be a bit off track.
Reviews on Amazon: 4.3 out of 5
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Price: $0.96
Cold Email Book 9: 'Five Figure Funnel' by Michael Killen & Dave Foy
The full title is: "Five Figure Funnels: How To Sell Marketing Funnel Services To Your Customers For Five Figures In Any Market, No Matter Your Experience".
Summary
This book is all about marketing funnels, especially on how to sell them as a service.
Is it cold email specific?
Cold email is a part of any good sales funnel so they cover it but very briefly compare to a dedicated cold email book.
How useful in 2024?
The book was released on July 7, 2020 so when it comes to the cold email tips it gives, it's pretty accurate.
Reviews on Amazon: 4.5 out of 5.
Most useful positive review
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None.
Price: $2.69 on Kindle
Cold Email Book 10: 'Cold Email Idea Machine' by Clinton Buelter
The full title is: "Cold Email Idea Machine: Over 350 ideas to jumpstart your cold emails. How to become a cold email idea machine."
Summary
The book doesn't actually give 350 ideas like its title mention, it's a red flag for me.
Is it cold email specific?
Yes, it's cold email specific.
How useful in 2024?
The book was released on April 5, 2017 so some of its tips on email deliverability might be outdated.
Reviews on Amazon: 4 out of 5
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Price: $2.99 on Kindle
Cold Email Book 11: 'How I Made $400K in 6 Months using Only Cold Email Marketing' by Mark Hunt & Andy J
It's an original title when you know the difference between cold email vs email marketing.
Summary
I love the books that are based on a real success about the author, it usually result in very actionable tips.
Is it cold email specific?
Yes it has been made for cold email.
How useful in 2024?
The book was released on December 16, 2018. Most of the tips in the book will remain relevant.
Reviews on Amazon: 4 out of 5
Most useful positive review
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None.
Price: $2.99 on Kindle
Cold Email Book 12: 10X Your Cold Emails by Kevin Hill
The full title is: "10X Your Cold Emails: 10 Simple Rules for Writing Cold Emails That Generate Leads".
Summary
The author describes himself as the King of Cold Emails, you can contact him at: theking@kingofcoldemails.com.
Is it cold email specific?
Yes it is.
How useful in 2024?
The book was released on December 24, 2018. Although the cold email game changed ever since, most tips will still be relevant.
Reviews on Amazon: 3.9 out of 5
Most useful positive review
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None.
Price: $2.99
Cold Email Book 13: The Art of Cold Emailing by Wilson P
The full title is: "The Art of Cold Emailing - Learn to increase response rates and close deals faster: Learn to increase response rates and close deals faster".
Summary
Red flag when you see that the full title is duplicated.
Is it cold email specific?
Yes, it talks about cold email reply rates and open rates.
How useful in 2024?
The book was released on August 20, 2017, so it's quite outdated.
Reviews on Amazon: 3.8 out of 5
Most useful positive review
Most useful negative review
None.
Price: $0.99 on Kindle
Cold Email Book 14: The Ultimate Cold Email Outreach Playbook by Autoklose
Summary
This cold email playbook has been written by a company, not an individual. Autoklose is famously know for his acquisition by VanillaSoft.
Is it cold email specific?
Absolutely.
How useful in 2024?
If the playbook is updated every year, then it's pretty useful.
Price: FREE
It's a lead magnet so they will retarget you.